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Government Solutions Product Marketing Leader

A7405891

Equifax is where you can power your possible. If you want to achieve your true potential, chart new paths, develop new skills, collaborate with bright minds,  and make a meaningful impact, we want to hear from you.

The Government Solutions Product Marketing Leader will report into the SVP for Government Solutions in our Equifax Workforce Solutions (EWS) business unit, and provide expertise and management of our products to offer unparalleled value and data to our state and federal clients.

What you'll do:

  • Provide thought leadership to drive the creation of product strategy and portfolio management, maximizing opportunities through comprehensive solutions and marketing plans relevant to the assigned market/vertical
  • Identify and develop new solutions leveraging market expertise, direct customer feedback and input from customer facing teams
  • Partner with Vertical Leaders to drive and deliver product line performance (revenue, margin, growth) for multiple large/complex product sets with high revenue potential, enabling achievement of revenue and growth targets
  • Engage with global product teams to leverage best practices and global trends
  • Maximize growth opportunities through comprehensive product portfolio and marketing plan relevant to market and segment needs
  • Manage new product innovation and go-to-market execution including launch and life cycle management.
  • Identify, implement and manage product partnerships to drive revenue growth and market penetration
  • Engage and define strategies needed to support differentiation and utilization of assets
  • Identify, recruit, develop, retain and lead team of managers and individuals accountable for developing market leading solutions

What experience you need:

  • 8+ years experience in consumer product marketing
  • 3+ years experience managing teams
  • BA/BS degree with MBA or equivalent with marketing emphasis

What could set you apart:

  • Use insights and data to inform user narratives and programs that improve the consumer experience leading to user growth and product awareness and adoption; Above all, you have the strategic experience and creative chops to help drive world class marketing
  • Must have a demonstrated ability to leverage product research to develop messaging and programs that drive customer success
  • Possess strong quantitative background to support data-informed decision making
  • Strong record of collaborating with product managers, marketing, sales, technology, etc... while driving results
  • Proven record of successfully launching products and programs
  • Self-starter who thrives in a fast-paced environment
  • Able to lead teams with ease and inspire those on the team

Are you ready to power your possible?  Apply today, and get started on a path toward an exciting new career at Equifax, where you can make a difference!


We offer comprehensive compensation and healthcare packages, 401k matching, paid time off, and organizational growth potential through our online learning platform with guided career tracks. Equifax is required by law to include a good-faith salary range for this role. This compensation range takes into account the wide range of factors that are considered in making compensation decisions including but not limited to: skill sets; experience and training; and other business and organizational needs. At Equifax, it is not typical for an individual to be hired at or near the top of the range for their role. A reasonable estimate of the current range is $183,500.00 to $275,300.00 USD. This position is also eligible for our incentive compensation program.
 
Equifax is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

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Who is Equifax? 

At Equifax, we believe knowledge drives progress. As a global data, analytics and technology company, we play an essential role in the global economy by helping employers, employees, financial institutions and government agencies make critical decisions with greater confidence. ​​​​​​​ 

We work to help create seamless and positive experiences during life’s pivotal moments: applying for jobs or a mortgage, financing an education or buying a car. Our impact is real and to accomplish our goals we focus on nurturing our people for career advancement and their learning and development, supporting our next generation of leaders, maintaining an inclusive and diverse work environment, and regularly engaging and recognizing our employees. Regardless of location or role, the individual and collective work of our employees makes a difference and we are looking for talented team players to join us as we help people live their financial best. 

Working at Equifax

We believe in a growth mindset. At Equifax, this includes providing our employees opportunities to perform at their best and learn new skills along the way to inspire and build fulfilling careers. Watch our video to learn more about how you can power your possible! 

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